Master YouTube 2.0 by Matt D’Avella

Launch your channel, learn how to make better videos, and get your first 10,000 subscribers.
Watch trailer
Join waitlist
There’s no better time to start a YouTube channel than right now

The landscape has changed and anyone can create their own platform to share meaningful content with the world.
But chances are,

You already know this.

You’ve spent months (maybe even years) watching your favorite creators from the sidelines. And you’ve started to hear a voice inside saying:

Maybe I can share my experiences to help someone else.

Maybe I can build an engaged community of inspiring people.

Maybe I can make a living from a creative career that fulfills me.
But every time you even think about starting a YouTube channel (or working on your existing one) you end up overwhelmed and stuck.
When you compare your videos to your favorite creators… your filming & editing skills come up short

You’re determined to start with what you have (even if that’s just your phone, a plastic tripod, and a janky ring light from Amazon).
But you’re still struggling to figure out the lighting, how to edit your videos, record crystal clear audio, and more.

You know making quality videos takes time. But no matter how hard you try nothing comes out how you imagine it in your head.

And there’s no way you’re publishing a less than perfect video (just thinking of the comments makes your palms sweat).
Then there’s the story –

BECAUSE EVEN WITH BETTER GEAR & SKILLS, YOU STILL DON’T KNOW HOW TO CREATE AN ORIGINAL, ENGAGING VIDEO.

You want to create content in a style your subscribers will know is 100% yours… But that’s really freakin hard to do when every idea you have feels like a copy of someone else’s video.  

Even if you did want to add your own perspective, you still have no clue how to package up your information in a compelling way…  

Or how to tell a story that’ll keep viewers watching to the very end.
YOU’RE SPENDING HOURS:

Figuring out where the heck to start

Writing, editing, and re-writing the script

Stressing about whether you sound like a robot

OR RESHOOTING 57 TAKES OF YOU SAYING:

No matter how many tutorials you watch or blog posts you read, it never seems to make a difference

You’re surfing YouTube videos like it’s an Olympic sport, trying to piece together all the conflicting information

Yet you don’t feel any closer to knowing where to start or how to improve without feeling overwhelmed.

You can’t seem to get your videos in front of your dream audience (or anyone, really), and you wonder if you should just call it quits on this dream.

Sound familiar?

Believe it or not, this is exactly how my own YouTube journey started nearly a decade ago…
Hi there,
my name is Matt D’Avella

I’M A FULL-TIME YOUTUBER, DIRECTOR OF TWO NETFLIX DOCS, & I wear the same t-shirt every day (I know, weird flex)

WHEN I STARTED MY CHANNEL IN 2017, I HAD NO CLUE WHAT I WAS DOING. Even though I’d been a filmmaker for 8 years, I knew next to nothing about how to become a full-time YouTuber.

I mean just look at my very first video...

(This got me a whopping 8 subscribers.
6 of them were my siblings)

At the time, I set what felt like an impossible goal of reaching 15k subscribers. But I had no clear plan how I was going to do that.

Every time I uploaded a video,
I felt like I was posting into a void.

I’d spend hours at the drawing board filming and editing videos, only to get single-digit views. Occasionally, I’d be rewarded with a tiny spike in my subscriber count. But it was quickly followed by a long, long period of stagnated growth.

My ‘strategy’ at the time was to throw a bunch of  at the wall. I was desperately trying to find the tiny sweet spot between what I enjoyed making and what other people wanted to watch.

I experimented with vlogging, podcasts, and riffing off the top of my head (that didn’t go so well).

In between filming and editing, I compared myself to my favorite creators and I’d think to myself: I’m never going to be that good.

I questioned if I was crazy for thinking I could stop ‘working’ and create my own original videos for a living.

But as I continued to persist with the journey, experimented with new  ideas, and focused on telling compelling stories, slowly but surely, I began to see progress.
In 2018, I grew to 50k subscribers within the span of 2 months – a milestone that finally gave me the confidence to go “all-in” on YouTube.

And in a few years, I managed to build a community of over 3.8 million subscribers; collab with inspiring creators like Peter McKinnon, Colin & Samir, Yes Theory; and most importantly – create a life where I get to make original videos I care about.
By now you’re probably wondering what I did to get to this point

Don’t worry, we’ll get to that. But first, here’s what I didn’t do…

I didn’t obsess over writing clickbait titles, try to recreate viral videos, or attempt to hack the algorithm.

Because while those tactics may give you a temporary bump in views, it’s not enough to create a sustainable channel (or make you feel good on the inside).

a truly successful channel is one that goes far beyond your subscriber count or revenue.

It’s one where you get to:

    Create meaningful content you’re proud of

    Express your voice & share your story

    Connect with inspiring people & add value to their lives

    Leave behind a job that doesn’t fulfill you & take the leap to the creative career you’ve always dreamed of.

Make no mistake, the path to achieving this can be crazy challenging… at least if you go at it alone.
But, if you’ve ever wished for a guide to show you the way – look no further…

INTRODUCING

Master
YouTube

Launch your channel, learn how to make better videos, and get your first 10,000 subscribers.
Watch trailer
Join waitlist
There’s no better time to start a YouTube channel than right now

The landscape has changed and anyone can create their own platform to share meaningful content with the world.
But chances are,

You already know this.

You’ve spent months (maybe even years) watching your favorite creators from the sidelines. And you’ve started to hear a voice inside saying:

Maybe I can share my experiences to help someone else.

Maybe I can build an engaged community of inspiring people.

Maybe I can make a living from a creative career that fulfills me.
But every time you even think about starting a YouTube channel (or working on your existing one) you end up overwhelmed and stuck.
When you compare your videos to your favorite creators… your filming & editing skills come up short

You’re determined to start with what you have (even if that’s just your phone, a plastic tripod, and a janky ring light from Amazon).
But you’re still struggling to figure out the lighting, how to edit your videos, record crystal clear audio, and more.

You know making quality videos takes time. But no matter how hard you try nothing comes out how you imagine it in your head.

And there’s no way you’re publishing a less than perfect video (just thinking of the comments makes your palms sweat).
Then there’s the story –

BECAUSE EVEN WITH BETTER GEAR & SKILLS, YOU STILL DON’T KNOW HOW TO CREATE AN ORIGINAL, ENGAGING VIDEO.

You want to create content in a style your subscribers will know is 100% yours… But that’s really freakin hard to do when every idea you have feels like a copy of someone else’s video.  

Even if you did want to add your own perspective, you still have no clue how to package up your information in a compelling way…  

Or how to tell a story that’ll keep viewers watching to the very end.
YOU’RE SPENDING HOURS:

Figuring out where the heck to start

Writing, editing, and re-writing the script

Stressing about whether you sound like a robot

OR RESHOOTING 57 TAKES OF YOU SAYING:

No matter how many tutorials you watch or blog posts you read, it never seems to make a difference

You’re surfing YouTube videos like it’s an Olympic sport, trying to piece together all the conflicting information

Yet you don’t feel any closer to knowing where to start or how to improve without feeling overwhelmed.

You can’t seem to get your videos in front of your dream audience (or anyone, really), and you wonder if you should just call it quits on this dream.

Sound familiar?

Believe it or not, this is exactly how my own YouTube journey started nearly a decade ago…
Hi there,
my name is Matt D’Avella

I’M A FULL-TIME YOUTUBER, DIRECTOR OF TWO NETFLIX DOCS, & I wear the same t-shirt every day (I know, weird flex)

WHEN I STARTED MY CHANNEL IN 2017, I HAD NO CLUE WHAT I WAS DOING. Even though I’d been a filmmaker for 8 years, I knew next to nothing about how to become a full-time YouTuber.

I mean just look at my very first video...

(This got me a whopping 8 subscribers.
6 of them were my siblings)

At the time, I set what felt like an impossible goal of reaching 15k subscribers. But I had no clear plan how I was going to do that.

Every time I uploaded a video,
I felt like I was posting into a void.

I’d spend hours at the drawing board filming and editing videos, only to get single-digit views. Occasionally, I’d be rewarded with a tiny spike in my subscriber count. But it was quickly followed by a long, long period of stagnated growth.

My ‘strategy’ at the time was to throw a bunch of  at the wall. I was desperately trying to find the tiny sweet spot between what I enjoyed making and what other people wanted to watch.

I experimented with vlogging, podcasts, and riffing off the top of my head (that didn’t go so well).

In between filming and editing, I compared myself to my favorite creators and I’d think to myself: I’m never going to be that good.

I questioned if I was crazy for thinking I could stop ‘working’ and create my own original videos for a living.

But as I continued to persist with the journey, experimented with new  ideas, and focused on telling compelling stories, slowly but surely, I began to see progress.
In 2018, I grew to 50k subscribers within the span of 2 months – a milestone that finally gave me the confidence to go “all-in” on YouTube.

And in a few years, I managed to build a community of over 3.8 million subscribers; collab with inspiring creators like Peter McKinnon, Colin & Samir, Yes Theory; and most importantly – create a life where I get to make original videos I care about.
By now you’re probably wondering what I did to get to this point

Don’t worry, we’ll get to that. But first, here’s what I didn’t do…

I didn’t obsess over writing clickbait titles, try to recreate viral videos, or attempt to hack the algorithm.

Because while those tactics may give you a temporary bump in views, it’s not enough to create a sustainable channel (or make you feel good on the inside).

a truly successful channel is one that goes far beyond your subscriber count or revenue.

It’s one where you get to:

    Create meaningful content you’re proud of

    Express your voice & share your story

    Connect with inspiring people & add value to their lives

    Leave behind a job that doesn’t fulfill you & take the leap to the creative career you’ve always dreamed of.

Make no mistake, the path to achieving this can be crazy challenging… at least if you go at it alone.
But, if you’ve ever wished for a guide to show you the way – look no further…

INTRODUCING

Master
YouTube